National Learning at Work Day

National Learning at Work Day takes place on Thursday 19th May 2011. National Learning at Work Day is the biggest celebration of learning and development in and through the workplace. Why not join the thousands of organisations that take part each year and make a public commitment to learning and skills by putting on special events and activities.

Learning at Work (LAW) Day is an annual awareness campaign organised by the Campaign for Learning (CfL) since 1999 as part of Adult Learners' Week. LAW Day promotes and supports workplace learning events across the country. It aims to draw attention to the importance of workplace learning and skills. It encourages people to offer learning to all employees especially to those that may not participate in current learning opportunities.

A competition to encourage innovative working practices has been launched by British Airways to celebrate National Learning at Work Day.

The YouTube-based 'Winning Ways in the Workplace' contest, organised in collaboration with e-learning specialist Brightwave and video production partner Nice Media, is open to all BA employees. They are invited to create a short (maximum two minute) smart phone or camcorder video which demonstrates a technique, shortcut or attitude that helps them do their job more effectively.

BA is hosting an event at their Waterside HQ on May 19th to mark National Learning at Work Day. For those who are a little unsure of their video-making capabilities help will be on hand from the Brightwave team on the ground. This cutting-edge use of video sharing to capture soft skills and knowledge dovetails nicely with this year's National Learning at Work Day overarching theme of 'Future Matters'.

Wendy Stubbs, BA's Learning Innovations Consultant said: "This is the first time British Airways has taken part in the National Learning at Work Day. We are very excited about being able to celebrate adult learning and have some fantastic activities taking place throughout the day, including challenging peoples' creativity in a fun way using technology."

Charles Gould, Brightwave's Managing Director, said of the contest: "User-generated learning content is a perfect complement to more formal workplace training. The effective use of new technology allows all employees to capture and share knowledge, contributing to a positive learning culture and improved performance."

Source: Brightwave and Campaign for Learning